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Mass Communications Course Requirements

Summary of Requirements
(36 SEMESTER HOURS)


MASS COMMUNICATION CORE

MCom 110 Public Communication 3*

MCom 111 Introduction to Mass Communication 3
MCom 211 Communication Theory 3
MCom 395 Senior Seminar in Mass Communication 3


CONCENTRATION

Choice of 12 semester hours in one of the five concentrations listed below


ADVERTISING

MCom 220 Introduction to Advertising 3

MCom 323 Advertising Copywriting 3
MCom 330 Advertising Media Planning 3
MCom 339 Advertising and PR Campaigns 3

COMMUNICATION STUDIES

MCom 201 Persuasive Communication 3

MCom 205 Interpersonal Communication 3
MCom 303 Comm. and Group Decision Making Or
MCom 306 Argumentation and Debate 3
MCom 384 Organizational Communication Or
MCom 346 Media Management 3

INTERNATIONAL COMMUNICATION

MCom 265 Intercultural Communication 3
MCom 335 International Advertising and Public Relations 3
MCom 355 International Journalism 3
MCom 375 Media and International Relations 3


JOURNALISM

MCom 240 News Reporting 3

MCom 341 Magazine and Feature Writing 3
MCom 345 Newspaper Editing and Production 3
MCom 390 Media Law and Ethics Or
MCom 241 Photojournalism 3


PUBLIC RELATIONS

MCom 270 Public Relations 3

MCom 346 Media Management Or
MCom 339 Advertising and PR Campaigns 3
MCom 370 Publicity Methods 3
MCom 384 Organizational Communication 3


MASS COMMUNICATION ELECTIVES ______________ 12

FREE ELECTIVES _____________________________36

FOREIGN LANGUAGE__________________________6

GENERAL EDUCATION REQUIREMENTS

Engl C101 Composition and Rhetoric 3
Math C105 Intermediate Algebra 3
or C108 Ideas of Mathematics
Hum C201/203 Humanities I & II 6
SoSc C201/202 Social Science I & II 6
FA C101 Fine Arts 3
Sci C101, C102 Natural Science 6
Or C201
InSt C101 Integrated Studies/Oral Comm. 3
Caps C390 Capstone Seminar 3
Liberal Arts Electives 7

Total Semester Hours_______________________120


Suggested Program (Advertising)

FIRST SEMESTER

Engl C101 Composition and Rhetoric 3

Hum C201 Humanities I 3
MCom 110 Public Communication 3
Foreign Language 101 3
Elective 3


SECOND SEMESTER

Math C105 Intermediate Algebra
Or Math C108 Ideas of Mathematics 3
Hum C202 Humanities II 3
MCom 111 Introduction to Mass Communication 3
Foreign Language 102 3
Elective 3


THIRD SEMESTER

SoSc C201 Social Science I 3
FA C101 Fine Arts 3
MCom 211 Communication Theory 3
MCom 220 Introduction to Advertising
Or MCom 270 Public Relations 3
Foreign Language 103 3


FOURTH SEMESTER

Sosc C202 Social Science II 3
InSt C101 Integrated Studies/Oral Comm. 3
MCom 323 Advertising Copywriting
Or MCom 370 Publicity Methods 3
Mass Communication Elective 3
Foreign Language 104 3


FIFTH SEMESTER

Sci C101 Natural Science Core 3
MCom 330 Advertising Media Planning 3
Mass Communication Elective 3
Elective 3
Liberal Arts Elective 3


SIXTH SEMESTER

Sci C102 Natural Science Core 3

MCom Advertising and PR Campaigns 3
Mass Communication Elective 3
Liberal Arts Elective 3
Elective 3


SEVENTH SEMESTER

Caps C390 Capstone Seminar

Or MCom 395 Senior Seminar in Mass Communication 3
Mass Communication Elective 3
Electives 6
Liberal Arts Elective 3

EIGHTH SEMESTER

Caps C390 Capstone Seminar

Or MCom 395 Senior Seminar in Mass Communication 3
Electives 12


Total Semester Hours _____________________________ 120

* Credits

 

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